Eilif Trondsen is the Research and Program Director of the Learning on Demand (LoD) program at SRI Consulting Business Intelligence (SRIC-BI) in Menlo Park, California. The focus area of his research and consulting at SRIC-BI—a spin-out of SRI International (formerly Stanford Research Institute)—is the use of technology for learning and performance improvement. He has 25 years' experience at SRIC-BI and at SRI International, leading or contributing to a variety of projects for U.S. and foreign clients in the private and public sectors. For ten years, Eilif held the position of Research Director of the Business Intelligence Program (now the Scan program) at SRI and currently leads the LoD program (www.sric-bi.com/LOD). In his tenure at SRI and SRIC-BI, Eilif has given numerous presentations on various eCommerce and eLearning topics at conferences and to SRI clients around the world. Eilif has also the author and co-author of numerous publications on eCommerce and eLearning topics.